Free SEO guide for 2023

SEO Yorkshire

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SEO Yorkshire

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SEO in Yorkshire

Here in Yorkshire, we have a thriving business population. Although it’s a great place to do business, there is plenty of competition. That’s why you need to help your Yorkshire customers to find you through SEO (Search Engine Optimisation).

What is Search Engine

When potential customers are searching for your services on search engines (such as Google, Bing or Yahoo!), you want your website to show up in the search results. SEO is the strategy you need to improve your position in search engine results pages (SERPs) without having to pay for ads, saving on your marketing costs in the long term!

SEO involves a range of tactics and marketing techniques to boost your visibility online and drive more search traffic to your website. These can include optimising the site’s loading speed, targeting specific keywords, and even engaging on social media.

By connecting your business directly to your customers – right at the time they are actively searching for your products or services – you can expect to increase your leads, boost your conversions, and grow your business.

Why do you need SEO for your website?

Over 25% of Google searchers click on the top search result. Less than 1% click on a result that is not on page 1. If you want your customers to find you organically, you need to be in Google’s top 10 search results – ideally at number 1.

It is possible to appear at the very top of the search results via Pay-Per-Click (PPC) advertising, but we see this as a short-term solution for driving traffic to your website. Why pay for your visitors when you can get them coming in for free?

Investing in a robust SEO strategy will save on such advertising costs and still reap the rewards.

Why do you need an
SEO expert?

When planning any SEO campaign, there are many reasons to work with a professional SEO company:

  • It’s a fast-moving industry. Google changes its algorithm, competitors change their strategy, and trends evolve. Luckily, we’ve got our finger on the pulse, ready to move with the times.
  • Competing for keywords can be tricky, but we are experts in keyword research. We’ll build a robust keyword strategy to suit your business.
  • Your search engine rankings might fall at any time. This can be for any number of reasons, so it can be difficult to work out what you’re doing wrong. But we have experience identifying and fixing the problem and keeping everything ship-shape so that you don’t have to worry.

It can seem daunting, but don’t worry. Our Yorkshire SEO agency can handle any challenges your business might face in the world of search engines.

Call us today on 01484 290 100
Let us design and deliver a custom SEO package for your unique business needs.

we can help with…

Content Marketing

Websites rank higher in Google search results when they are regularly updated and have a long ‘dwell time’.

Our content creation will keep visitors on your website longer and give them more reason to come back later.

  • Multimedia to watch, read and listen to
  • Informative blog posts
  • Compelling case studies and customer testimonials

Technical SEO

Search engines prefer websites that meet certain technical requirements. This means giving your website a clear structure, a fast loading speed, and a lot more to make it more appealing to both users and search engines.

  • Reducing page load time
  • Eliminating broken links
  • Optimising images
  • Making sure your website is mobile-friendly
  • Getting other trustworthy websites to link back to yours (backlinking)

Website Analytics

If you can’t measure it, you can’t manage it! With our easy-to-follow reports, you can monitor the results of your SEO efforts:

  • How many visitors your website has had
  • Where your visitors are coming from
  • How long they spend on your website
  • How high your website ranks for specific keywords

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