DMR Roofing Centre Ltd are suppliers of high-quality, durable roofing products to local roofers, builders, general builders’ merchants and members of the public.
They pride themselves on their competitive pricing, efficient delivery service, and friendly and professional team. Their helpful take-off service, free quotations, advice, and local site visits set them apart from other roofing suppliers.
We had designed and developed DMR Roofing Centre Ltd’s WordPress website in 2017 but, as trends and customer demands have changed, they recognised the need to modernise their website.
We were tasked with creating a bespoke website design using the existing branding and database.
Making the website more responsive and mobile-friendly in recognition of the increase in people accessing trades businesses’ websites via mobile devices was a priority.
What We Delivered:
We lightened the menu bar to make it feel and look cleaner. A small change that had a big impact on the modernisation of the website.
Many of DMR Roofing Centre’s competitors had their product category links and pictures displayed on their homepage, as well as being accessible from the menu. We created a visually appealing grid of product images on the homepage with curved edges to reflect the curved triangles in the business’ logo. The aim is that by placing the key product page links on the homepage, website visitors will be more likely to click through to them on their journey through the website.
We changed many of the banner images on the website in favour of high-quality up-to-date ones.
A prominent “Free Quote” call-to-action button was added in the top corner of the main menu to encourage enquiries.
The product pages themselves received a new look, with the text split up into grey boxes with curved corners and more headings and bullet points added to make the pages more welcoming on the eye and easy to scan. Product image galleries were added above the text on some pages.
Sam Hellewell, Sales Manager at DRM Roofing Centre also took the opportunity to inform us of some text that needed editing.
It was our pleasure to offer Sam a 1-to-1 tailored WordPress workshop over Zoom to empower him to take control of his website and make simple changes to text and images, including adding links and images. We also gave him an introduction to basic SEO.
“Fantastic level of customer service. was very helpful in the services we used. would definitely recommend for any website or marketing solutions!”
– Sam Hellewell, Sales Manager at DMR Roofing Centre Ltd
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Written on August 2, 2021
EXCELLENT Based on 18 reviews.
31. January, 2022.
We approached Phil at Pivotal to build our new website following a recommendation from an industry colleague. He instantly understood our brief and target audience and immediately put us at ease with our decision-making process as to which provider to choose. We were dealt with in a friendly and professional manner throughout and the team made the process very easy. The site was built in a very timely manner to a very high standard and we are delighted with the result! We would absolutely recommend Pivotal to anyone.
31. January, 2022.
When I needed a new web site Phil was the obvious choice for me and he has done a fantastic job. I'm really pleased with the clear navigation, great design and overlook and feel. Phil and his team are great to work with and a pleasure to recommend.
10. January, 2022.
Phil and the tam at Pivotal Marketing have done an excellent job of building me a brand new website for my business. A family member recommended I use them and I'm really glad I did.
They were very professional throughout the process and the build took no time at all. I struggled with knowing what I wanted it to look like, but with guidance it really surpassed what I could have imagined.
Great service and fantastic job, worth every penny. Thank you! I'm just sorry it's taken me so long to leave a review.
21. September, 2021.
Pivotal Marketing Ltd are an excellent team. They are professional, yet friendly, reliable and accommodating to the needs of our business. They are proactive and quick to respond to our calls. I cannot recommend them highly enough.
20. September, 2021.
We was recommended to Pivotal by another of our customers as we wanted to refresh the website. What we finished with was beyond we we had hoped for. All the team have a professional but friendly approach and time frames managed excellently. Would highly recommend
R A Sidebottom Roofing Ltd
14. September, 2021.
Just had a full website refresh carried out by Pivotal Marketing Ltd and I’m very happy with the results.
As always, Jayna was very knowledgeable and professional, a pleasure to deal with.
I would highly recommend the team at Pivotal for the wide range of services they provide.
1. September, 2021.
We used Pivotal Marketing to spruce up our website, they gave us an amazing brand new one! The best thing I found was the way they understood exactly what we were after even though we didn't! The training provided after is a unique approach as it has enabled us to manage our content and website - so it's a continued improvement rather than a one off price off work. Great work by Phil, Jayna and Taylia, thank you from Sleigh & Story Accountants
30. July, 2021.
Fantastic level of customer service. was very helpful in the services we used.
would definitely recommend for any website or marketing solutions!
24. June, 2021.
We have been working with Phil and the team at Pivotal Marketing now for about seven years. During that time they have built three websites from scratch and subsequently helped update two of those websites.
We have recently gone through a process of updating our core website with a view to making it more vibrant and engaging while at the same time looking to encourage more enquiries from potential clients.
We are extremely pleased by the level of technical expertise within the team as well as their ability to grasp the commercial imperatives driving our website strategy. In addition, they are a pleasure to work with - which makes the process much more enjoyable.
What's more to say - I would wholeheartedly recommend Pivotal Marketing if you are looking to 'up' your online presence.
Global Business Culture Ltd
19. June, 2021.
Pivotal did a fantastic job designing and now managing our new website over a year ago! We have been that busy responding to customer enquires and sales on our website I apologise it has taken so long to write this review! We have received great feedback from our customers about our website and it has really helped our business during the pandemic as we are getting plenty of enquires and orders from around the UK. The whole team at Pivotal have been fantastic to deal with and always get back to you if you have a question or problem. Thank you guys and look forward to working with you in the future.